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How to Unlock a Lock

Learn the right keys to unlock sales

You can’t unlock a lock simply by knowing the numbers in the code; you need to enter those numbers in the right order. This is an example about how having the right information doesn’t necessarily help you solve a problem. It’s how you apply this information that matters.  The same is true with our system. […]

Using Pain to Motivate Your Prospect

People buy when they’re in pain

People tend to buy when they are in pain. This makes sense when you think about it, right? When you’re uncomfortable or lacking something, you’ll be a lot more likely to buy then when you’re feeling content and don’t think you need anything. That’s obvious and it’s a big reason why many sales strategies and […]

Active Listening

The power of active listening

One of the worst feelings you can get when you’re talking to someone is the impression that they’re not listening. We’ve all been there. You’re talking about something important and interesting and the person you’re speaking to doesn’t seem to be listening to a word you’re saying. It’s frustrating.  Of course, the other person could […]

Judging a Book by its Cover

Everyone judges books by their covers

We’ve all heard the saying “Don’t judge a book by its cover.” While that certainly sounds like great advice, the reality is that most people don’t follow it. Perhaps “Do as I say, not as I do” is more realistic. In reality, the way you dress, walk, stand, carry yourself, and everything else about your […]

Overcoming Objections in Sales

Handling Objections in Sales

In our last post, we looked at the seven objection types. We reviewed the type, the percentage they make up from the whole, and examples of what someone might say when experiencing uncertainty in these areas. Today we’re going to look at strategies for overcoming objections in sales and addressing the uncertainty that your prospect […]

The Seven Sales Objections You Have to Address

Overcoming Objections in Sales

Today, we’re going to tackle the seven sales objections you may face when selling, so you know how to address them. In this post, we’ll explain the objections, and in the next post we’ll go over how to address them. Remember, follow our system to learn when and how you face these sales objections so […]

How to Avoid Being Ghosted in Sales Calls

Getting Ghosted in Sales

You’ve probably heard of Casper the Friendly Ghost, but you probably also know that being ghosted in sales is anything but friendly. Studies and surveys in the sales industry consistently show that a significant percentage of prospects do not return sales calls. Here’s an overview of the data: It can all sound overwhelming or disheartening, […]

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